The Science Cartoons (SciToons) program was developed to engage STEM and non-STEM students and faculty in the creation of science animation for YouTube. The SciToons model is a new approach for communicating scientific research and concepts to a broad audience via storytelling, animation, high-quality multimedia and art. SciToons are interdisciplinary, and leverage the strength of Brown researchers and undergraduates for the stories and animations. SciToons videos are an excellent resource for high school students, teachers and the general public who are interested in learning about a range of scientific topics. The SciToons initiative was created in 2011 by Dr. Oludurotimi Adetunji, Associate Dean of the College, who leads the program.